For instance, the espresso I currently use in my shop is CBI's Panache Espresso Marrakesh. It looks like this:
When traveling in the mid west I discovered a flavor profile that was new to me. I had intense midtones that offered sweetness to the milk drinks, but were a bit too sweet for my ideal straight shot. This is what that looked like:
Some times that profile has a brightness playing on the high end (the blue line). I don't know if that profile is indicative of the midwest (I had it in two shops in Nebraska) or if it is a style borrowed from somewhere else.
As I thought about a flavor profile that would capture the terroir of Michigan, I thought that it would have to have the brightness of a cold winter morning, the growl of industrial machinery and the sweetness of Motown. As I visualized the shape that would make it seemed ironically appropriate: